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| Jersey Shore Restaurant WeekTM is a wonderful opportunity to re-visit your favorite restaurants and try new ones. Scheduled for November 5 – 14, 2010…after the Holidays and right before Summer…it’s the perfect time to gather your friends and enjoy the Jersey Shore’s great restaurants.
Participating restaurants will offer a three course prix fixe menu for $20.10 or $30.10 with three appetizers, three entrées and three dessert choices. Participating inns and hotels are offering special Restaurant Week rates for those living outside the area and participating wine/liquor stores will have special promotions on wine, liquor and beer. Perfect for BYOB restaurants. |
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Jersey Shore Restaurant WeekTM Restaurant Guidelines and Participation Commitment
November 5-14, 2010
The objectives of Restaurant Week are to boost business for restaurants during a traditionally slow time of year and to encourage consumers to dine out more often and try new restaurants. Three (3) course meal prices have been designed to accommodate both casual pub style restaurants and fine dining restaurants and to provide real value for the consumer.
1. Cost of participation in Restaurant Week is $350 for a full service restaurant and $225 for a BYOB. We ask each participating restaurant to provide one $50 Gift Card. This will be used in a promotion in which the winner can “Dine out…Every Week..For One Year…Free!”.
2. Participants are required to offer a three (3) course meal with three (3) appetizer, three (3) entree and three (3) dessert choices every night during Restaurant Week for either $20.10 or $30.10.
3. Menu items do not have to come from the restaurant’s regular menu, but should be representative of the restaurant’s style of cooking. As an example, many NYC restaurants whose normal fixed price menu is $100 and up, create a special menu for Restaurant Week for $35.
4. Participants are free to offer supplemental items on their Restaurant Week menu, but only if the three choices in each category have been met. For example, a 4th entree could be offered, perhaps a strip steak, with a supplemental cost, but only if there are three choices offered under the established price guidelines.
5. Participants have the option of offering the RW menu on Saturday nights only up until 7pm.
6. Lunch has been added as a part of RW for those who are normally open for lunch. It is suggested participants offer a “value” lunch with perhaps a soup or salad and a sandwich or entree for under $10.
7. Use of the Jersey Shore Restaurant Week logo is granted to each participant for the duration of Restaurant Week and must be used in all communication to the consumer; websites, print, posters, menus, table tents, credit card stuffers and the like.
8. Jersey Shore Restaurant Week will provide all participants with Restaurant Week posters and the options the purchase of high quality, laminated table tents and credit card stuffers.
9. Invoices for participation are due September 1, 2010. Payment after February 1 will be $400 for a full service restaurant and $275 for a BYOB.
Violations of Restaurant Week Guidelines may affect future event participation.